"A great garbage patch of science journalism has been forming across the Atlantic, and bits of flotsam are washing up on our shores."
American Daniel Engber tears strips off science journalism in the UK, using terms such as "industry-funded science fluff" and "labvertisements" in a recent article in New Scientist. I've Googled the term " labvertisements" and found only nine hits. It appears that Mr Engber has introduced a much-needed new word into the English language, (which is quite a feat for an American). Hats off to Daniel!
Engber, Daniel (2012) Dodgy tales of 'research' swirling the globe. New Scientist. 31 May 2012 http://www.newscientist.com/article/dn21864-dodgy-tales-of-research-swirling-the-globe.html